Put quite bluntly, we hate kibble!
Wow, I can’t believe we put that on our website.
Traditional commercial dog food was founded to help use up waste products from huge corporations. They normally use inferior “pet grade” ingredients (meaning virtually anything not fit for human consumption). Their next challenge is that they have to cook at such high temperatures that most of the nutrients are degraded. Please see our Scary but True section for more info. We encourage you to research some of the books and info we pass along as well, as well as make sure you sign up for the WetNose News to have pet nutrition information arrive directly in your inbox!